CPM & Revenue Calculator

Professional advertising analytics tool to calculate Cost Per Mille (CPM) and estimate revenue from ad campaigns

CPM Calculator

Please enter a valid cost
Please enter a valid number of impressions
Cost Per Mille (CPM)
$0.00

Revenue Calculator

Please enter a valid CPM rate
Please enter a valid number of impressions
Estimated Revenue
$0.00

How It Works

CPM Calculation

Cost Per Mille (CPM) measures the cost of 1,000 ad impressions. It's a standard metric for comparing ad costs across platforms.

CPM = (Total Cost / Impressions) × 1000

Revenue Calculation

Estimate your potential revenue based on your CPM rate and the number of impressions you expect to generate.

Revenue = (CPM × Impressions) / 1000

Best Practices

Track your CPM over time to identify trends. Compare CPM across different platforms to optimize your ad spend. Use revenue estimates to forecast campaign performance.